"My desire was to establish a corporation that is successful at doing well while doing good. It is possible to operate a company that serves the interests of its owners and shareholders by generating fair profits, yet also serves the interests of its employees and its community through creating jobs and opportunities." – BETAH Founder Wilhelmina Bell-Taylor

Our diverse staff has the commitment, cultural competency, and technical expertise to engage ethnic and racial minorities, women, the elderly, the urban poor, and people with disabilities, as well as populations affected by specific issues.

Building and maintaining a successful corporation requires vision and management excellence. Our corporate management team—headed by Founder and CEO Wilhelmina Bell-Taylor—embodies a dynamic combination of these characteristics.

Wilhelmina Bell-Taylor – Chairman and CEO

As founder, chairman and CEO of BETAH Associates, Inc., Wilhelmina Bell-Taylor has more than 20 years of experience in management consulting, economic development research and planning, marketing, and business leadership. The company's guiding force, she provides leadership for many of BETAH’s biggest projects. Bell-Taylor’s areas of expertise include training program design, curriculum development and course implementation, program evaluation, research and analysis, strategic planning, and organizational development. She holds a B.A. in English from the University of Pittsburgh, has completed numerous management courses, and has more than 20 years of professional experience, including work as a senior consultant and technical expert for community-based organizations, state and local governments, and housing authorities such as the U.S. Consumer Product Safety Commission, International Business Services, and the Pennsylvania Department of Education.

She is also a member of the Women Presidents Organization, the National Association of Women Business Owners, The Executive Committee (TEC), the BB&T Bank Community Advisory Board for Montgomery County, Maryland, and the National Contract Management Association.

Joy Nathan – Director, Communications and Information Services

Joy Nathan has acquired over 30 years of experience in the communications and publication relations fields. She oversees the operational performance and business acquisition, planning, and management aspects of the company's communications and information contracts, which includes communications, outreach, and conference management efforts.

Nathan was previously a Program Manager for Eagle Design and Management and the Vice President of Public Relations and Advertising for Low + Associates, Inc. Her career has included management of projects with clients as diverse as the National Eye Institute, the Administration on Aging, and the National Health Service Corps in the public sector and private organizations like Dyson Appliances, Ltd., the Greater Washington Board of Trade, and Dimensions Healthcare System.

Gayle Wiegand – Director of Marketing and Business Development

Ms. Wiegand offers 23 years of experience as a talented, results-producing marketing communications professional with a proven record of accomplishment in planning and execution of comprehensive and integrated strategies in support of business goals and objectives. She has managed branding and brand strengthening for public, private, and nonprofit organizations.

She brings expertise in directing the creation of message delivery tools and steering the implementation of marketing communications programs. Through her varied work experience that includes domestic HIV/AIDS prevention efforts, Ms. Wiegand has developed solid leadership skills; she is able to build and guide top-performing teams. She is adept at communicating with management, vendors, and internal departments to coordinate overall marketing efforts.

Michelle Taylor – Creative Services Director

Ms. Taylor brings over 14 years of experience in audio and video production, with particular expertise in documentary and audio public service announcement production to the position. She also has experience in creative product development, including management oversight and budget development for graphic and Web related projects; a strong background in communications outreach and community development; and project and contract management. In her current role, Ms. Taylor has developed and implemented national and local communications outreach initiatives for the US Department of Health and Human Services as well as other public-and private-sector clients. She also manages the graphic design department and all corporate communications to the public and the media. She was awarded a grant by Black Entertainment Television (BET), The Kaiser Family Foundation, and the Black AIDS Institute to produce the documentary, Tangy’s Song!, a compelling Telly-award winning film about a young women living with HIV. Ms. Taylor holds a Bachelor’s degree from Syracuse University.